It seems only fitting that the first time I post on this blog,
it is about a journey.
There are a million things to capture the imagination at this
crossroads in history. Political tides are turning. Personal
fortunes are shuddering. The world that can be in turmoil
wants to be at rest.
In the middle of this, there is an unexpected beauty. Journeys.
A 90-second film promoting a company that has never before
advertised on television in its history, with a brand so intertwined
with wealth and privilege and world travel it seems completely
out of place with the common man sitting in front of the television
worrying about mortgage foreclosure, or the war in Iraq, or the health
and security of his family.
I am completely captivated by this film masquerading as an
advertising campaign for Louis Vuitton, because it shows the world
in which my imagination and my dreams reside. I am entranced
by its enormous beauty, its sophistication, and its grace,
all accompanied by the perfectly brilliant guitar of Gustavo Santaolalla.
It exists simultaneously harmonious and discordant
in our jagged world.
Maybe it's where we were all the time, and just forgot.
So again, I have to ask myself, as I've done countless times
for as long as I can remember, "Where will life take you?"